Optimizing Product Descriptions At Misumi A Journey Of 20 Million Products

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<strong>Optimizing Product Descriptions at MISUMI A Journey of 20 Million Products</strong>

Explore how MISUMI, a global distributor of mechanical components, manages a staggering 20 million product descriptions across various languages. Learn how they leverage AX Semantics to automate and enhance their product descriptions for better SEO and customer experience.

  • MISUMI manages 20 million product descriptions in multiple languages.
  • They work on improving their online shop and SEO.
  • AX Semantics helps them automate and scale their product description efforts.
  • MISUMI aims to enhance product individualization and data cleanliness.
  • They value flexibility to adapt to changing market trends.

Andreas from MISUMI discusses their experience in managing a massive catalog of 20 million product descriptions. They emphasize the importance of improving their online shop, search engine optimization (SEO), and how AX Semantics has played a crucial role in automating and scaling their product description efforts. MISUMI's future plans include focusing on product individualization, data cleanliness, and flexibility to adapt to evolving market trends.












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